It´s been quite a while, but I remember pretty well. I was heading to the office on a usual morning in London. Subway was crowded (as every morning) and I picked up my edition of the “Metro” at the entrance of the tube about to start what´s going on in the world of stars and…
The 25th of May is coming closer and closer and companies getting hectic in preparing themselves for DSGVO to match the requirements. But is this the right approach? To make this clear, tracking people on the web in the way it is currently is not acceptable anymore. Facebook and Google get so much information about…
Especially on stressful days, and when I need to focus on what so ever, I try to log off from my environment. Especially when my phone and other disturbances keep me from doing what I have to do, to get things done before I need to stay all night long in the agency. So music…
Ever considered starting a blog? Yes, you should! Better start today, than tomorrow! Why? As someone who´s writing blogs for more than 11 years now, I can give you 5 reasons: 01. Blogging relaxes For me writing an article is something like relaxing therapy. I have to focus on something that I really like. No…
This is my blog, called “Der Werberjunge”. In English it would be translated as “the ad-boy”, but in my point of view, it sounds more “fancy” to stay with the German wording. The name could be working as well as the name of some start-up agency in Berlin. Maybe that´s why I choose it. What…
Over the last few years, so many boring Ads and TV commercials tortured and bore the consumer to death. A refreshing exception is (strangely) the DIY markets over here in Germany. Over the last few years, a lot of fresh and creative ideas came from brands in this sector. Let me show you 5 nice…
As there is no day those days where there is no new bad news coming along about Facebook and it s crisis management about handling user data, we realize more and more how valuable our personal data is, and what an impact it can have, when such data get into the wrong hands. For people…
